How To Get The Most Out Of Your Pre-Interview Research

If you’re landing interviews but aren’t receiving offers, it may be a sign that you need to focus on interview preparation. Yes, of course it’s important to wear the right clothes, arrive on time, have copies of your resume printed in your portfolio and so on, but that’s not what I’m talking about. I’m talking about gathering intel on your company of choice and using that information to study up in advance of a formal interview.

Many job seekers disregard prior research as unnecessary, but I caution those folks to rethink their stance. In a world where unemployment is sky high and competition is plentiful, successful hires are those who seek out every advantage. Applicants who don’t research their target company in advance of an interview risk appearing lazy, arrogant, disorganized and, worst of all, disinterested. To neglect pre-interview research is to set oneself up for failure.

So, how does one go about properly researching a company? Below is a link to a handy, printable worksheet that can be used to structure, record, and track all of the information you’ll need to blow your next interview out of the water. Download the Pre-Interview Research Guide and please don’t hesitate to share questions and feedback in the comments section below.

Good luck! Keep going, friends. You’ve got this.

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